Thursday, June 7, 2012

5 Knockout Tips on How to Use Social Networks to Increase Google Visibility

Do you wish to improve your website's ranking on Google? Embracing social networks should be your top priority. Although experts continue to debate the impact of social networks on Google visibility, one thing is clear; Google+, Facebook, Twitter, LinkedIn and other social networks are powerful search engine optimization tools. Here are tips that will help with your Google search rankings when using social networks.

1. Get More Followers/Friends

Social networks are making their presence known in Google optimization. Therefore, when using Google+, Facebook, Twitter, LinkedIn and other social networks to increase Google visibility, you must get as many followers/friends as possible. For example, if someone following you on Google+ searches a keyword that is relevant to your site, chances are that your site will rank highly in his search results. To increase your social networks followers/friends;
  • Put a link to your social network’s profile on your website or blog, and anywhere it is allowed e.g. email signatures, other social media profiles and forum profiles.
  • Link one social network page and/or profile link with other social networks.
 2. Author a Personal Profile

Google+, Facebook, Twitter, and LinkedIn offer one an opportunity to author his or her personal profile. When authoring your profile, it is imperative to emphasize what makes you stand out from competitors.  Emphasizing competitive differences gives people the feeling that they are about to conduct business with the right person. Moreover, Google+ allows one to claim authorship to articles he or she has written. Claiming authorship to articles increases one’s visibility on Google.

3. Directly Connect Your Page

It is imperative to connect your social networks’ page to your website. Adding a simple, but hard to notice piece of code to a page is a genius way to dominate search engine results. Remember, if your social network’s profile has a high traffic, the website will benefits positively. Additionally, it will increase your chances of getting more followers/friends.

4. Encourage Google's +1, Facebook's Like, and Twitter's Tweet Buttons

Do you have the Facebook’s like, Twitter’s tweet and Google’s +1 button on your website? These buttons are powerful answers to search engine optimization. The more people click on them, the higher the page ranks of search engines. Websites that feature these buttons look more popular and attract higher traffic.

For example, when using Google+ it is imperative to get the latest +1 button from Google and install it on your main home page and all other pages. First and foremost, it is the outstanding social proof in King Google's search results. In addition, the +1 button gives others an opportunity to share a link on your page with their Google+ accounts.

5. Fill In Your Information correctly

It is critical to ensure that you fill in your social networks profile information correctly and completely. Remember, search engines, especially Google, give priority to different areas of your profile both for in search results and on page optimization.

Finally, the future of social networks' impact on search engine optimization cannot be wished away. For example, experts predict that use of Google+ will improve Google ranking by 14.8%. Therefore, take time to improve your Google visibility by use of social networks because success in the natural reward of those who take time to do anything well.



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